reindeer | troy benton
growth | strategy | advisory | LI contact
“If I had an hour to solve a problem, I'd spend 55 minutes thinking about the problem and five minutes thinking about solutions.” - AE
what I am reading:
Deloitte 2024 Gen z and Millenial Survey. Or tldr: just follow Mr Beast to learn.
Staying just cable only equals →
There is no such thing as “strategic planning”.
$2.6bn per year to $6.9bn per year on media deal in 6 years. Goes to show sports is being valued twice. 1) Lead generation for paid services and 2) Monetise via sponsors with the former creating more shareholder valuation.
You’d think Warner Bros have to match and take the Amazon rights. And once deal gets done, it’s on to the Vegas team ? 11 years, $76bn but a bit of a headache for end user. It’s perhaps back to a bundle for people who have cut cable - like YouTubeTV or the proposed new mega sports bundle.
What a story. Continues the player bigger than the team storyline.
Younger fans following individual athletes versus teams. With such a focus on teams in league and team apps, social media is where they go to get what they want. Athletes individually more valuable than ever before.
my writings
about
Troy Benton is an advisor to businesses that play to win.
contact
troy [at] reindeercompany.com